Have you heard of X-Ray Fluorescence (XRF) spectrometry? Yes, that's right, it is a non-destructive method for elemental analysis. It tells you the composition of your sample, and is used for many different applications, such as grade control in mining, quality control of fine chemicals and polymers, and norm compliant analysis of petrochemicals and construction materials. But do you know the differences between the various XRF technologies, their benefits and when to use them? Visit our new How does XRF work? webpage to learn more about the basics of XRF. The page provides an excellent overview of XRF, as well as links to additional content to help you to discover more details about your applications and the appropriate instrumentation.

Bruker AXS is proud to continue expanding our customer support capabilities with the launch our new and improved Customer Hotline. New, innovative technologies and IT infrastructure expand the reach and availability of our global service force to provide you with quick and reliable help, wherever and whenever you need us, even when travel is difficult. Collaborating with our large team of experienced field service engineers, a dedicated team of experts has been trained on hotline and remote support. Multiple communication channels and state of the art digital technologies ensure you can get in touch with us, and your service request will be processed with the service performance you expect from your service level agreements. Get in touch with us, experience our new support approach, and learn more about upcoming features.

Gulf Bio Analytical LLC (GBA), a partner of Bruker AXS and established in 1999, is a leading supplier of advanced instrumentation for academic and industrial research. From their headquarters in Dubai, United Arab Emirates, and their regional offices in the Middle East, GBA efficiently serves the growing laboratory needs of these regions. GBA is our partner in UAE, Oman, Saudi Arabia, and Bahrain for the product lines of XRD, XRF, SC-XRD, and XRM. The strength of the organization is their dedicated and knowledgeable sales team, who understand customers' needs and provide optimum, economical solutions. Thousands of clients rely on GBA for innovative instruments, application assistance, system support, and comprehensive contract service. GBA will exhibit at ARABLAB 2022 on 24-26 October at Dubai World Trade Center, Sheikh Saeed Halls, Stand 812. For any inquiry, contact GBA via WhatsApp (+91 6366 951 899) or their website.

In this time of economic inflation, Bruker AXS is offering an opportunity to protect your instrument investment with a reduced-price LabScape service agreement. This limited-time offer is available from October 1^st through December 31^st, 2022. With a service agreement of up to 24 months, LabScape Access, Complete, and Complete Plus plans are discounted by 17%. Prices will increase in 2023, so now is the time to contact Service, lock in coverage at 2022 rates and add protection from future market fluctuations and inflation.

EVENTS